Thursday, January 13, 2011

Beijing Hyundai Sonata break into the key new high-class automobile

 The end of 2010 Guangzhou Motor Show (microblogging), many viewers linger Beijing Hyundai's booth in Beijing, the modern models which display a variety of beautiful, a form of atmospheric, streamlined shape without Sonata eighth tough loss the most eye-catching style, becoming the focus of many photographers to capture the flash. Time to come to January 10, 2011, eighth-generation Sonata was officially put, show cars officially entered the dealership, this car smart technology car closer and closer.

Fengyun 2011 blockbuster senior auto market in China by the R & D Center of Hyundai Motor America R & D in 2010 in the U.S. market with great success. Made gains across the board performance of overseas media in this country is about to enter the Chinese market models with admiration, in the just-concluded Guangzhou Auto Show, the eighth generation Sonata is a rare Economic Observer, Dragon TV and other media organizations as the authority 63 in China On the Internet, this model is also linear rising number of searches, as January 9, 2011, to

Beijing Hyundai is also the Chinese market, a rising star. 8 years, Beijing Hyundai sold 50,000 from the year 2009 jumped to 57 million units sold in 2010 and more than 70 million units, ranking the first Chinese car camp. Elantra Yuet, iX35 and selling new models such as Reina is driving sales growth in China's modern main reasons. Now, stand firm is seeking the modern face of Beijing, from the general public in the consumer market to advance high-end market in 2011 will no doubt be a critical year.

set thousands of honor at an eighth-generation Sonata to help Beijing Hyundai to achieve a strong overtaking it?

usher in the Chinese market, the watershed, the high-end automobile market will become the key battleground

China is becoming a global automotive industry in the Roman arena, with the emerging middle class abandoned bicycles and public transport and heat handful of cars, in 2010 China replaced the U.S. as the world's biggest auto market. Almost all car brands in mustering the enthusiasm, desire to do something in this emerging market, but the Chinese market is quietly changing.

2012 and 2015, respectively, fell to 10% and 8%. China's automobile market is about to usher in the watershed, accustomed to high-growth auto companies go from here?

high-end market will be an important breakthrough direction. Almost every car brand did her best hope for economic models to expand the consumer market. But the economy is relatively low profit margin model, the model would be too much reliance on the profitability of enterprises posed serious challenges. Auto sales in China continued to surge in the total, while sales growth in the high-end cars faster, twice the industry average growth rate. Overall rate of growth in China's automobile market experienced

the other hand, China's growing middle class in the high-end cars for sales prospects increased weight, the Chinese fast accumulation of personal wealth is also growing among the potential buyers. According to the China Automobile Market Information Society statistics, there are about 100 million Chinese households deposits of 6 million.

This is the eighth Beijing Hyundai Sonata urgent introduction of the reason. In China, the right to rule the high-end car market is currently held by Volkswagen, Toyota, Honda and other old hands of auto manufacturers, the people of the Accord, Camry and other models familiar. Beijing Hyundai brand is a latecomer in this field. Modern Beijing Hyundai is reshaping the world with its brand image in China. Compared to Toyota, Volkswagen and Buick and mature foreign brands in China over the past Hyundai has been considered only a low-cost, power away from the first group of vendors. Beijing Hyundai now by improving quality, improving the design, so that they are more fashionable, and a price more reasonable.

this transformation is a very difficult process. The quality of modern cars produced both in the world or in China, have become the quality of international research reports on the quality leader. But to change the traditional image of the minds of consumers, to pay the extraordinary efforts and great patience. Beijing Hyundai urgent need for a breakthrough in the formation of high-end market in order to enhance brand image and maintain market share growth.

In this context, the eighth generation Sonata shoulder the extraordinary mission and goals of the past, it will in China, the world automotive stage, the success of the new center it? 

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